Cleanfuel, one of the country’s fastest-growing independent fuel retailers, has entered into a strategic partnership with the Oben Group of Companies, a leading automotive dealer network in the Philippines, with the launch of the Cleanfuel Drive Card.
The collaboration introduces a fuel and rewards program designed to add value to the vehicle ownership experience of Oben Group customers.
The partnership brings together Cleanfuel’s fuel and mobility services and Oben Group’s automotive retail network through its Toyota dealerships, including Toyota Balintawak, Toyota Otis, Toyota North EDSA, Toyota Marilao, and Toyota San Jose del Monte. Through the Cleanfuel Drive Card, Oben Group customers gain access to fuel discounts, rewards, and benefits that support daily driving beyond the dealership.
The Cleanfuel Drive Card allows cardholders to earn points for every fuel purchase at participating Cleanfuel stations nationwide. Points may be redeemed through Cleanfuel’s rewards program. Cardholders also receive fuel discounts of PHP2.00 per liter on diesel and PHP3.00 per liter on all Cleanfuel gasoline products. In addition, members may avail of special discounts on Cleanfuel Motoröl lubricants, supporting ongoing vehicle maintenance and care.
Cleanfuel President and Chief Executive Officer Atty. Jesus Bong Suntay said the partnership reflects the company’s focus on providing practical value to motorists.
“This partnership with the Oben Group of Companies reflects a shared commitment to supporting Filipino motorists through meaningful benefits,” Suntay said. “The Cleanfuel Drive Card allows customers to save on fuel, earn rewards, and manage vehicle care more efficiently. Working with a trusted automotive partner allows us to support customers from the beginning of their ownership journey.”
Cosco Oben, President of the Oben Group of Companies, said the collaboration strengthens the group’s customer care efforts beyond vehicle sales and after-sales services.
“Our customers remain central to our operations,” Oben said. “Through this partnership with Cleanfuel, we are able to extend value into our customers’ daily driving routines. The Cleanfuel Drive Card provides fuel savings and rewards that make vehicle ownership more practical and rewarding.”
The partnership reflects a shared approach between Cleanfuel and Oben Group focused on customer engagement, operational reliability, and long-term value. With the rollout of the Cleanfuel Drive Card to Oben Group customers, both companies aim to deliver accessible and customer-focused mobility solutions across the automotive retail landscape.