Ford Philippines has steered its way into the 2025 list of the country’s top 50 brands, a testament to its unwavering drive to bring class-leading vehicles and cutting-edge services to Filipino drivers.
From breakthrough models to next-level ownership experiences, the brand continues to set the pace in the nation’s motoring scene.
The rankings were developed by global media giant Campaign with research firm Pureprofile, with the study spanning six key Southeast Asian markets: Indonesia, Thailand, the Philippines, Malaysia, Vietnam, and Singapore. Brands were evaluated on nine key attributes: awareness, purchase intent, quality, recommendation, buying experience, customer experience, brand touchpoints, innovation, and loyalty.
Ford Philippines ranked #44 and joined two more automotive brands in the prestigious list.
“This recognition is a testament to the trust and confidence our customers place in the Ford brand,” said Pedro Simoes, Managing Director of Ford Philippines. “We thank our customers for choosing a Ford as their daily driver and our network of dealers for always ensuring our customers are well taken care of. We are inspired and motivated to take the Ford brand in the Philippines to greater heights and continue making memorable experiences for our customers today and in the future.”
Ford Philippines is kicking off its electrification journey in the second half of 2025 and is set to introduce its suite of electrified products that will boost its product portfolio. It is also planned to transform the retail experience across its dealerships with its Ford Signature 2025 dealership design, offering customers a more engaging, immersive and personalized purchase and after-sales journey.
Lastly, a new Ford learning facility will be built to enhance the technical expertise of Ford technicians which would further improve the ownership experience. The new facility will also allow for adequate space for Electric Vehicle (EV) training programs, as well as non-technical training for dealer sales and service personnel.
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About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.
Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company.
Ford employs about 175,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.